Recent trends in the US craft brewing industry indicate a potential second wave of growth, despite a slight increase in brewery closures. Consumer engagement is strengthening, suggesting renewed interest in craft beer.
The US craft beer market appears to be stabilizing and potentially rebounding, according to recent observations. While the number of operating breweries has seen minor declines, consumer engagement with craft beers is demonstrably increasing. This combination of factors leads some industry observers to question whether a resurgence – a ‘second wave’ – is beginning.
Jessica Mason asks, “are we seeing craft beer’s resurgence?” The article from *The Drinks Business* highlights these shifting dynamics within the US market, noting that while closures are occurring, they aren't indicative of overall decline but rather a recalibration. The strengthening consumer engagement suggests an evolving preference for quality and variety within the craft beer sector.
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