Plex has announced a significant change to the pricing structure of its lifetime pass. The company is increasing the cost of this subscription option to $750. This adjustment represents a substantial shift for the service. The Verge reports that this move effectively triples the price of the lifetime pass. This latest price hike follows a previous increase, as the company had already doubled the cost of the pass just last year.
Prospective customers have a limited window to secure the subscription at the current rate. Plex is giving customers until July 1st to lock in a lifetime subscription at today's rates. This deadline provides an opportunity to avoid the impending price increase.
Once the deadline passes, the cost will officially rise to the staggering $750 figure. The rapid escalation in pricing—doubling last year and tripling now—marks a distinct change in the cost structure for the service. Users must act before July 1st to secure the pass at the existing price point before the new rate takes effect.
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