X is ending its existing Revenue Sharing program and replacing it with a new Original Content Rewards system, launching on September 8th. The change comes after numerous revisions to the revenue-sharing model under Elon Musk's ownership.
The previous program is being retired after September 7th. To qualify for the new rewards program, creators must have at least 500 verified followers and accumulate a minimum of 500,000 Home Timeline impressions from verified users. No right-leaning sources reported on this development.
The shift represents a significant alteration to how X compensates content creators, moving away from direct revenue sharing towards a rewards-based system. The stated reason for the change is that the previous program was ‘misaligned’ with X's goals.
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