Fox One Streaming Launch Reveals News Retention Among Sports Fans
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65d ago

Fox One Streaming Launch Reveals News Retention Among Sports Fans

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Jesse Watters isn’t known for his athletic prowess, but he may be a hit with streaming sports fans all the same. This dynamic has emerged following the debut of Fox Corp.'s new streaming venture.

When Fox Corp. initially launched its new Fox One streaming service in the fall of last year, executives steeled themselves for a wave of sign-ups by cord-cutters. These subscribers were eager to stream the company’s sports content.

However, early indicators suggest that sports fans appear to stay for Fox News. The title of the analysis, 'Fox One’s Streaming Surprise,' highlights this unexpected crossover in viewer behavior on the platform.

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