Artificial intelligence dominated conversation at the Cannes Film Festival this year, with filmmakers offering a grudging acceptance of the technology. Demi Moore, a jury member at the event, addressed the topic directly during a press conference on Tuesday. “AI is here,” she said. “And so to fight it is to fight something that is a battle that we will lose. So to find ways in which we can work with it, I think, is [the path forward].”
Her comments captured a wider sentiment on the Croisette, where the potential of AI to democratize filmmaking was acknowledged alongside anxiety. The buzz included the striking observation that, in the near future, “you probably will be able to make something that looks like a Marvel movie in your basement.”
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